We have a lot of experience in London property. We’ve worked in traditional estate agency, where it was clear that the usual ways of doing things don’t serve most clients very well. For many reasons, estate agency evolved around the idea of a single negotiator who will work on your behalf.
That brings a few obvious problems (what happens if he or she isn’t available?) It also attracts a particular personality type, reinforced by commission or reward structures that don’t always serve the best interests of the client.
We are members of the three key trade bodies setting out best practice in estate agency and property management.
As a member of ARLA (The Association of Residential Letting Agents) and NAEA (The National Association of Estate Agents) we are governed by their codes of practice which sets far higher standards than the bare requirements of the law. The code demands professionally qualified staff, regular training and independent financial auditing.
Our senior team members have decades of experience in dealing with modern residential property across Central London. With particular expertise in London Bridge, Canary Wharf, Battersea, Surrey Quays & Canada Water and The City. Our people work across these areas, maintaining a detailed and up-to-date knowledge of each area, at the same time able to understand how market pressures might be working across the different parts of Central London.
This combination of detailed knowledge and broader perspective also informs how we approach development marketing. For property in a specific development we’ll understand and emphasise the context of that development as well as the individual features of the apartment. We’ll track those developments from their earliest stages, so whether we’re selling off plan or from completed construction we can relate a detailed understanding of the offer to optimised promotional work, locally and in the wider marketplace.
Whilst we deal in bricks and mortar, we firmly believe that property is at heart a people business. Our people are therefore at the forefront of everything we do and believe in.